"Becoming the strongest, fittest version of yourself requires the right attitude and commitment" Gene Alessi


At Core Principles, you won’t be treated like a number and you will not be forced through a pre-designed sales process dictated by head office. You will be guided as an individual with unique needs, apprehension and expectations.

Weight Loss

Achieve your weight goals with a personalised plan designed by highly experienced trainers.

Strength & Fitness

Build strength, stamina, reslilience and fitness so that you get the most out of your day.

Injury & Rehabilitation

Rest Recover Reset. Manage both short term and chronic conditions to maximise your potential.

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Our Happy Clients

  • Life Changes

    Life Changes

    I experienced a difficult change in my life 18 months ago and I was looking for something to focus on in my life.

    Georgy from Cheltenham

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  • Before and After

    Before and After

    Many of our members achieve amazing results when they are prepared to persist. Occasionally, we get to train a member that goes on to completely transform their life. David is one of these individuals.

    Read more

  • Couch Potato

    Couch Potato

    I joined Core Principles to help get rid of my baby weight and I'm pleased to say that nearly 3 years on Gene and the team have helped me keep it off!

    Joanne, Ivanhoe

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  • Motivated


    Core Principles is all about focus. Focus on the individual fitness and well-being goals of the members.

    Rory, Camberwell

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  • Weight and Blood Sugars Down

    Weight and Blood Sugars Down

    I have been watching my diet and with the exercise I have managed to lose 8 kilograms and have lowered my A1C sugar levels from as high as 10.8 down to 7.2!

    Charlie, Ivanhoe

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  • Before and After

    Before and After

    Simone decided to stop the merry go round and ask for help from the right people.
    She has now lost 22kgs and is still going.
    Simone shares her journey in the hope it will inspire others who to seek the right help.

    Simone, Ivanhoe East

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  • On Track

    On Track

    I have been a client of Core Principles for close to 3 years.
    At the time of joining Core Principles I found myself nudging 40, feeling the effects of juggling a desk job and 3 young children.

    Nicola, Ivanhoe East

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  • Focusing on ME!

    Focusing on ME!

    I have always tried to keep fit and healthy but with three children and a business it has been difficult to block out time for myself.
    Joining Core Principles marked a big change in my life and has helped me to prioritise me!

    Melinda, Ivanhoe East

    Read more

  • Half Ironman

    Half Ironman

    I couldn't have done it without Core Principles!

    Sue, Ivanhoe East

    Read more

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Build strength and endurance, improve your balance and flexibility with highly qualified trainers.

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